When it's time to sell, you've really got two paths: take a cash offer, or list on the open market. Both are legitimate — but they win in different situations, and the right choice comes down to one number most people overlook. Let's break it down.

What a …

"Should I sell now, or wait?" It's the question I hear most from Portland homeowners right now — and the honest answer isn't a headline or a hot take. It depends on your situation. Here's how to think it through clearly, without guessing.

Start with your "why," not …

If you've plugged your address into a home-value website lately, you've probably gotten a number — and a nagging feeling that it's not quite right. You're not wrong. Those automated estimates can be off by tens of thousands of dollars, in either direction. So let's talk about what your …